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Course Outline

Day 1 – Foundations of Business Data Analysis: Introduction to Data Analysis in Business

  • Understanding data analysis
  • Categories of business data
  • The role of analytics in decision-making
  • Key business KPIs and metrics
  • Transforming raw data into actionable insights

Analytical Thinking & Problem Solving

  • Formulating the right business questions
  • Establishing measurable objectives
  • Foundations of root cause analysis
  • Distinguishing correlation from causation
  • Awareness of bias and misleading interpretations

Working with Data in Excel

  • Properly structuring datasets
  • Basics of data cleaning
  • Sorting, filtering, and conditional formatting
  • Essential formulas and functions for analysis
  • Pivot Tables & Pivot Charts

Data Visualization Fundamentals

  • Selecting appropriate chart types
  • Achieving visual clarity and simplicity
  • Core principles of dashboard design
  • Avoiding common visualization pitfalls
  • Introduction to data storytelling

Day 2 – Reporting, Insights & Business Decision-Making: Introduction to Power BI Concepts

  • What is Power BI?
  • Data connections and data modeling
  • Creating interactive dashboards
  • Using filters, slicers, and drill-down analysis
  • Grasping self-service Business Intelligence (BI)

KPI Analysis & Performance Monitoring

  • Operational KPIs
  • Sales and financial metrics
  • Customer and service KPIs
  • Trend analysis and benchmarking
  • Spotting anomalies and risks

Data Storytelling for Business Users

  • Presenting insights to stakeholders
  • Structuring analytical findings
  • Converting data into actionable recommendations
  • Executive summary techniques
  • Crafting action-oriented conclusions

Data-Driven Decision Making

  • Utilizing data in operational decisions
  • Prioritization through metrics
  • Foundations of scenario analysis
  • Risk identification via data
  • Best practices for analytical collaboration

Recap & Action Planning

  • Review of key concepts
  • Common business analysis mistakes
  • Practical next steps
  • Q&A session
  • Personal action planning

*Note: Prerequisite: POWER BI Desktop must be installed prior to the start of the course.

Requirements

Target Audience

  • Business users dealing with reports and operational data
  • Team leaders and managers engaged in decision-making processes
  • Teams within Finance, HR, Sales, Operations, Procurement, and Support
  • Professionals requiring skills to interpret and convey data insights
  • Non-technical individuals seeking to enhance their analytical capabilities

Recommended Prerequisites

  • Familiarity with basic Excel functionality
  • Experience handling tables, reports, or business data
  • No prior programming experience required
 14 Hours

Custom Corporate Training

Training solutions designed exclusively for businesses.

  • Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
  • Flexible Schedule: Dates and times adapted to your team's agenda.
  • Format: Online (live), In-company (at your offices), or Hybrid.
Investment

Price per private group, online live training, starting from 2600 € + VAT*

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