Course Outline
Product Management Fundamentals
- Understanding the product manager's role
- Characteristics of digital products
- Key competencies and responsibilities
Product Vision and Strategy
- Formulating an actionable product vision
- Aligning strategy with organisational goals
- Defining outcomes and value propositions
Market and Customer Research
- Discovery tools and research methodologies
- Identifying customer needs and behaviours
- Validating hypotheses and gathering evidence
Product Roadmapping
- Developing structured and realistic roadmaps
- Prioritisation techniques and frameworks
- Communicating the roadmap's direction
Product Development and Delivery
- Collaborating effectively with delivery teams
- Considerations for agile and iterative delivery
- Defining, reviewing, and refining product requirements
Product Performance and Measurement
- Setting KPIs and performance metrics
- Analyzing product data for insights
- Enhancing performance through informed decisions
Lifecycle Management and Evolution
- Managing products through each lifecycle stage
- Identifying opportunities for enhancement
- Supporting long-term product resilience
Stakeholder Collaboration
- Building alignment across functional teams
- Managing expectations and communication
- Facilitating informed product decisions
BCS Examination Preparation
- Exam format and guidance
- Study tips and recommended resources
- Review of practice questions
Summary and Next Steps
Requirements
- A solid grasp of fundamental product management concepts
- Hands-on experience in digital product delivery environments
- Familiarity with basic business analysis practices
Target Audience
- Professionals in digital product roles aiming to enhance their competencies
- Individuals preparing for the BCS Practitioner Certificate in Digital Product Management
- Team members transitioning into structured product management practices
Custom Corporate Training
Training solutions designed exclusively for businesses.
- Customized Content: We adapt the syllabus and practical exercises to the real goals and needs of your project.
- Flexible Schedule: Dates and times adapted to your team's agenda.
- Format: Online (live), In-company (at your offices), or Hybrid.
Price per private group, online live training, starting from 3900 € + VAT*
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Testimonials (2)
Really enjoyed the topics covered and the way that the trainer ran the session
Richard
Course - BCS Practitioner Certificate in Data Protection
1. The BCS test exam questions were often incoherent or not related to the syllabus - which appears to be a trait of BCS course and exams 2. the subject matter was taught reading powerpoint slides full of text - the BCS should be providing at least some diagrammatic content and other visual aids especially as many people learn in very different ways - more than just reading text.
